Continental Gold

Great Opportunities for Leading Dealers

The GOLD program emphasizes marketing support and reflects the needs of the independent tire dealer. As a GOLD dealer, Continental Tire the Americas, LLC. (CTA) provides direct access to industry leading programs, innovative point-of-purchase and collateral material, attention grabbing showroom displays, signage, and award-winning training.

The 2011 the GOLD program is richer than ever. New for 2011 GOLD dealers now have 3 ways to earn cash rewards. Existing GOLD dealers can earn a growth bonus and new GOLD dealers can earn an anniversary bonus. This is in addition to the quarterly cash rewards and year-end volume bonus. GOLD rewards will be deposited directly to your business bank account or sent directly to your business.

Gold Dealers enjoy:

• O.E. Presence/ Heritage
• Gold Cash Rewards
• Elite Incentive Trip
• Engage360 Training
• Point of Sale Materials
• Competitive Mileage Warranties
• Road Hazard Coverage
• Consumer Satisfaction Trail
• Dedicated Website for all Information
• RPM Rewards
• Signage