Industry Training

Our continuing education programs cover a wide range of disciplines, from sales strategies to tech training.

We offer online coursework as well as seminars around the Northeastern United States. Tire makers and other industry leaders sponsor many of our programs. Michelin, for example, offers a two-day workshop on The Retail Experience for tire sales personnel, and a separate Frontline Management program for dealership owners and managers.

Similarly, Bridgestone/Firestone leads sales training for TireStarz dealers.

Through American Car Care Centers, we offer tech training and tire tech certifications. For equipment training, we partner with Hunter Engineering and Tuffy Manufacturing.

Online education is also available through Michelin, Continental, Bridgestone/Firestone, Goodyear and Yokohama.

Contact your Terry's Tire Town account representative for seminar schedules or more information about online course offerings.